“how to choose a car and home insurance company in the US”
When we asked, 2 of 3 engines named a U.S. insurer. 11 distinct firms were named in total, never the same across every engine — see the breakdown below.
Who does ChatGPT name?
No tracked firm named.
Sources cited: iii.org, consumerreports.org
Who does Gemini name?
Named, in the order the answer mentioned them: State Farm · GEICO · Progressive · Allstate · USAA · Liberty Mutual · Farmers Insurance · Travelers · Erie Insurance · The Hartford · Auto-Owners Insurance
Who does Perplexity name?
Named, in the order the answer mentioned them: State Farm · USAA · Travelers · Erie Insurance
Sources cited: marketwatch.com, nerdwallet.com, autoinsurance.com, wsj.com, cnbc.com, nsure.com, moneygeek.com, reviews.com, +10 more
How was this measured?
We put this exact question to ChatGPT, Gemini, Perplexity as part of the U.S. Insurance Brands in AI Answers — a directional read study, once per engine, and recorded every firm each answer named and every source it cited. Each engine is reported on its own — never averaged — because engines name different firms for the same question. Only firms tracked in the study are matched, so a firm missing here may still have been mentioned.
What else do buyers ask about choosing an insurer or broker?
- best insurance company in the US · 11 named
- should I use an insurance agent or buy direct · 4 named
- best insurance comparison website in the US · 11 named
- most trusted insurance company in America · 5 named
- best online insurance company US · 10 named